艾媒咨询|赵一鸣零食店消费行为洞察及行业趋势报告(2024)

艾媒咨询 2024-10-30 10:45:37

报告目录:一、零食集合店行业发展背景及现状分析1.零食集合店的特点及定义2.中国零食集合店的发展历程3.中国零食集合店行业发展政策规范4.中国零食集合店行业产业链图谱5.中国零食集合店市场规模及预测6.零食店拓店成本较低,实体店铺零售持续提升7.零食集合店发展火热,区域品牌群雄并立8.赵一鸣零食成为高知名度品牌9.赵一鸣零食企业概况和发展历程10.赵一鸣零食与零食很忙战略合并11.赵一鸣零食门店分布数据分析12.赵一鸣零食品牌优势二、赵一鸣零食店消费者洞察分析1.赵一鸣零食消费者画像2.消费者购买零食的主要渠道3.消费者关于赵一鸣零食店的信息获取渠道4.消费者选择赵一鸣零食店的原因5.消费者对于赵一鸣零食店分布的感知情况6.消费者的购买频率和消费区间7.消费者购买的零食类型和偏好8.消费者购买零食的主要关注因素9.消费者在赵一鸣零食店充值会员的情况10.消费者对赵一鸣零食店的满意度11.消费者认为目前赵一鸣零食店存在的问题三、 赵一鸣零食店SWOT分析1.优势:高效的供应链体系2.劣势:赵一鸣零食店舆情事件3.机遇:迎合市场下沉的消费逻辑,零食店迅速扩张4.威胁:品牌扎堆,竞争加剧图表目录:图表1.中国零食集合店与传统商超的区别图表2.中国零食集合店发展阶段图表3.中国休闲食品行业最新相关政策图表4.2019-2027年中国零食集合店行业市场规模及预测图表5.2022年上半年部分业态闭店数量图表6.2024年中国零食集合店品牌门店数量排行榜TOP10图表7.中国消费者了解的零食集合店品牌图表8.赵一鸣零食发展历程图表9.2024年8月赵一鸣零食已开放的加盟区域图表10.中国消费者购买零食的主要渠道图表11.消费者对赵一鸣零食的了解程度图表12.消费者了解赵一鸣零食的主要渠道图表13.消费者选择赵一鸣零食店的原因图表14.消费者在赵一鸣零食店的购买情况图表15.消费者所在居住区域的赵一鸣零食店分布图表16.消费者在赵一鸣零食店的消费区间图表17.消费者去赵一鸣零食店购物的频率图表18.赵一鸣零食店消费者购买零食类型图表19.赵一鸣零食店消费者购买零食时的主要关注因素图表20.赵一鸣零食店消费者会员充值金额分布图表21.消费者对赵一鸣零食店的总体满意度图表22.消费者对赵一鸣零食店具体方面的满意度图表23.消费者认为目前赵一鸣零食店存在的问题图表24.赵一鸣零食的供应链体系图表25.零食店与商超的产品价值链对比图表26.2023年县域社会消费品零售总额占比图表27.2021-2023年零食店总门店数figure1.The Differences Between Chinese Snack Collection Stores and Traditional Supermarketsfigure2.Development Stage of Chinese Snack Collection Storesfigure3.The latest relevant policies in China's snack food industryfigure4.Market Size and Forecast of Chinese Snack Collection Stores from 2019 to 2027figure5.The number of store closures in some business formats in the first half of 2022figure6.Top 10 Chinese Snack Collection Store Brands in 2024figure7.Snack collection store brands known by Chinese consumersfigure8.The development history of Zhao Yiming Snackfigure9.The franchise area where Zhao Yiming Snack have been opened as of August 2024figure10.Main channels for Chinese consumers to purchase snacksfigure11.Consumer awareness of Zhao Yiming Snacksfigure12.The main channels for consumers to know about Zhao Yiming Snacksfigure13.The reasons why consumers choose Zhao Yiming Snacks Storefigure14.The purchasing behavior of consumers at Zhao Yiming Snack Storefigure15.Distribution of Zhao Yiming Snack Shops in the consumer's residential areafigure16.The consumption range of customers in Zhao Yiming Snack Shopfigure17.The frequency of consumers shopping at Zhao Yiming Snacks Storefigure18.Types of snacks purchased by consumers in Zhao Yiming Snack Shopfigure19.The main factors that consumers consider when purchasing snacks at Zhao Yiming Snack Shopfigure20.Distribution of recharge amounts among members of Zhao Yiming Snack Storefigure21.Overall satisfaction of consumers towards Zhao Yiming Snack Shopfigure22.Satisfaction of consumers towards specific aspects of Zhao Yiming Snack Shopfigure23.The problems that consumers currently identify with Zhao Yiming Snack Shopfigure24.The supply chain system of Zhao Yiming Snacksfigure25.Comparison of the Product Value Chain between Snack Stores and Supermarketsfigure26.Proportion of total retail sales of consumer goods in counties in 2023figure27.Total number of snack shops from 2021 to 2023

0 阅读:3

艾媒咨询

简介:新经济行业数据挖掘和分析机构