你如遇见商贾、官僚、政客、军阀，都不妨察言观色，投其所好，大吹而特吹之，总而言之，好色者以色吹之，好利者以利吹之，好名者以名吹之，好权势者以权势吹之，此所谓以毒攻毒之法，无往而不利。
When you meet a businessman, bureaucrat, politician or warlord, you can, after gathering each and every mood of them, start boasting wildly to cater to their likes. To sum up, you should brag about women to those who are fond of women, about money to those who are money-mad, about fame to those who are desirous of personal fame, and about power to those who hanker after a position of great influence. Like combating poison with poison, this trick will always work wonders.
或曰吹牛妙用虽大；但也要善吹，否则揭穿西洋镜，便没有戏可唱了。
Yes, bragging is of great use, but you need to be very skillful in the performance of it, otherwise you'll give away the show and end up in a complete fiasco.
这当然是实话，并且吹牛也要有相当的训练，第一要不红脸，你虽从来没有著过一本半本的书，但不妨咬紧牙根说：“我的著作等身，只可恨被一把野火烧掉了!”你家里因为要请几个漂亮的客人吃饭，现买了一副碗碟，你便可以说：“这些东西十年前就有了”，以表示你并不因为请客受窘。假如你荷包里只剩下一块大洋，朋友要邀你坐下来入圈，你就可以说：“我的钱都放在银行里，今天竟匀不出工夫去取!”假如那天你的太太感觉你没多大出息时，你就可以说张家大小姐说我的诗作的好，王家少奶奶说我脸子漂亮而有丈夫气，这样一来太太便立刻加倍的爱你了。
And to be good at bragging, you also need a considerable amount of training. You should first of all be thick-skinned. For instance, although you have never authored a single book you can nevertheless brazenly declare, “I’ve published a great many books, but unfortunately they've all been destroyed by a big fire!” When you are entertaining some stylish guests at dinner, you can, for appearances’ sake, refer to the table set you have just bought for the occasion by saying, “We’ve been using it for as long as ten years.” When your friends invite you to join them in a mahjong game, you, though worth only one silver dollar in your pocket, can tell them, “All my money is in a bank. I've no time today to go there to draw money.” If your wife happens to complain you're sort of good for nothing, you can tell her that the eldest daughter of a certain Zhang family has been admiring you for the excellent poems you write and the daughter-in-law of a certain Wang family has been admiring you for being handsome and manly. That will make your wife instantly redouble her love for you.
这一些吹牛经，说不胜说。
I could thus go on and on enumerating various manifestations of self-praise!
